Anura, a leading ad fraud and PPC fraud detection software made by eZanga, published a report on how their client, LeadThink, gained significantly from Anura’s robust analytics platform. LeadThink used Anura for several months and found that the organizational ad fraud insight increased dramatically.

 

Ophir Laizerovich, President and Co-Founder of LeadThink, said, “I’ve used other analytics companies to review my traffic quality but nothing compared to the deep insight Anura provides. I’ve now transitioned to using only Anura and leverage its analytics to improve the ROI of my campaigns.”

 

For more on the LeadThink integration, please see MarTech Series.

 

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