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Ad Fraud

Ad Fraud Secrets That Everyone Misses

Ad fraud, the practice of generating profits by fraudulently converting, clicking, viewing, or generating online interactions, is a challenge not only for the advertisers affected, but also for the entire online marketing industry. This is because ad fraud undermines the trust in online marketing...
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Ad Fraud

The Real Truth About Ad Fraud, And Four Ways It's Destroying Brands

Ad fraud can derail a company’s digital campaigns before they even begin. As brands and companies take their products to market through a variety of channels, digital campaigns make up a greater percentage of the overall marketing efforts.
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Mobile

Hacked at Home: Why You Should Protect Your Smart IoT Devices

Ad fraud protection for your refrigerator? It might not be as crazy as it sounds. But hackers don’t want access to your fridge; they want access to your home network. And the easiest way to get in is through an unsecured home device. 
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Press

MarTech Series: The Dangers of Ad Fraud

CEO Rich Kahn recently chatted with MarTech Series about his role and mission to educate others on the dangers of ad fraud. 
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Press

AP NEWS: Anura.io Explains the Impact of Bot Form Fills and Suggests Counter-Measures

Global ad spend rose to $628.63 billion in 2018 and is expected to grow steadily at more than 5.0% per year through 2022. Although ad budgets are growing, return on digital ad investment is going in the opposite direction. What's fueling the disconnect? Anura.io explains.
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Mobile

Instagram Hacked? Here's What You Need to Know

Your Instagram got hacked. Now what?
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Ad Fraud

Ad Fraud 101

Navigating ad fraud can be tricky and costly. In 2018, ad fraud cost advertisers an estimated $19 billion, and that number is anticipated to climb to $44 billion within the next three years. It’s critical for advertisers and publishers to know what is ad fraud, the signs of fraud, and how...
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Ad Fraud

Why Blockchain Isn't the Solution to Ad Fraud

  Within the next three years, ad fraud is predicted to hit a yearly loss of $44 billion. A primary contributor to ad fraud’s ability to flourish is the murky, complex digital advertising ecosystem of agencies, platforms, and publishers. Navigating this network is cumbersome, making it easy for...
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Mobile

Are You Being Ghosted by a Bot?

Valentine's Day is quickly approaching, and if you’re scrambling to get a date you may find yourself scrolling through Match.com or swiping right on Tinder. Millions of people are doing the same thing, but are all these prospects real people?  
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Press

Partnerize and Anura Integrate to Provide Partner Marketers Real-Time Protection From Fraudulent Traffic

  Brands using Partnerize know they’re advertising to real people, thanks to a completed integration with ad-fraud solution Anura.io, the companies announced today. Partnerize, the leading provider of partner marketing solutions for global brands, is making Anura.io available to all Partnerize...
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