Digital Media Solutions Grows Their Company Due to Accurate Ad Fraud Detection
Digital Media Solutions, LLC is the fastest growing independent performance marketing company.
Founded by a team of lifelong athletes, Digital Media Solutions helps their clients accelerate growth by deploying diversified and data-driven customer acquisition solutions that deliver scalable, sustainable, and measurable marketing results.
Best Rate Referrals is a subsidiary of Digital Media Solutions. An award-winning consumer finance firm, Best Rate Referrals has over 17 years of experience as an industry leader in generating high-quality leads and driving inbound calls to lenders.
Digital Media Solutions' Challenge: Increasing Fraud Detection
"We previously used other third-party fraud detection software but knew there was room for improvement. We are always looking for ways to increase the value of our leads for our buyers," explained Joe D'Aloia, Director of Campaign Operations at Digital Media Solutions.
Anura's Solution: Real-Time Decisions With Anura Script Implementation
Since implementing Anura, Best Rate Referrals has greatly improved the quality of traffic within their affiliate network. This has resulted in clients increasing their spend. Anura not only is helping mitigate ad fraud, it's helping boost Digital Media Solutions' ROI and grow their company.
About Best Rate Referrals
Best Rate Referrals is the consumer finance division of Digital Media Solutions, LLC, an industry leader in the world of customer acquisition and retention that helps clients maximize their digital marketing to beat the competition and accelerate growth.
An award-winning consumer finance marketing firm, Best Rate Referrals is an industry leader in generating high-quality leads and driving inbound calls to lenders. Best Rate Referrals has a long history of connecting high-intent consumers with a diverse network of lenders for a variety of financing products.
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