Richard Kahn

Rich Kahn is the Co-Founder and CEO of Anura.io, an ad fraud solution that monitors traffic to identify real users versus bots, malware, and human fraud. Anura is the culmination of more than a decade of fraud detection efforts within digital marketing firm eZanga.com, which Rich also co-founded and owns. Previously, Rich held management roles at Verizon Wireless and Bloomberg, before starting his own internet service provider, First Street Corporation. He co-founded Paid for Surf, an advertising software company, and was the COO of the pay per click advertising network AdOrigin. Rich is considered an industry expert, having over 25 years of global experience with internet technology, digital advertising, ad fraud management, and elimination.

04 Sep 2019

Click Fraud | 2 min read

4 Ways Click Fraud Sabotages Conversion Campaigns

Pay-per-click (PPC) advertising is widely regarded as one of the best ...

By Richard Kahn

23 Aug 2019

Ad Fraud TCPA Compliance | 2 min read

How Ad Fraud Can Hurt TCPA Compliance and Credibility

Since telemarketing began in earnest back in the early 1980s, this met...

By Richard Kahn

13 Aug 2019

Programmatic Buying | 2 min read

Eliminating Ad Fraud from Programmatic Buying Campaigns

Programmatic buying campaigns can facilitate growth and scale for camp...

By Richard Kahn

06 Aug 2019

Programmatic Buying | 2 min read

Why Programmatic Campaigns Need the Security of Pre-Bid Solutions

The term “programmatic advertising” refers to the process of using sof...

By Richard Kahn

26 Jul 2019

Bots | 3 min read

How Internet Bots Make Robocalls and Ruin Campaigns

Predatory internet bots come in a variety of formats, and the ones tha...

By Richard Kahn

17 Jul 2019

Bots | 5 min read

Good Bots vs. Bad Bots

Computers are an increasingly vital part of everyday life because they...

By Richard Kahn

26 Jun 2019

Ad Fraud | 3 min read

How to Identify Ad Fraud with Accuracy

Ad fraud, the practice of generating profits by fraudulently convertin...

By Richard Kahn

19 Jun 2019

Ad Fraud | 3 min read

Four Ways Ad Fraud is Destroying Digital Campaigns

Ad fraud can derail a company’s digital campaigns before they even beg...

By Richard Kahn

25 Mar 2019

Mobile Ad Fraud | 3 min read

Hacked at Home: Why You Should Protect Your Smart IoT Devices

Ad fraud protection for your refrigerator? It might not be as crazy as...

By Richard Kahn

05 Mar 2019

Mobile Ad Fraud | 3 min read

Instagram Hacked? Here's What You Need to Know

Your Instagram got hacked. Now what?

By Richard Kahn

28 Feb 2019

Ad Fraud | 12 min read

Ad Fraud 101

Navigating ad fraud can be tricky and costly. In 2018, ad fraud cost a...

By Richard Kahn