Ad fraud detection

Ad Fraud Insights

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Richard Kahn

Rich Kahn is the Co-Founder and CEO of Anura.io, an ad fraud solution that monitors traffic to identify real users versus bots, malware, and human fraud. Anura is the culmination of more than a decade of fraud detection efforts within digital marketing firm eZanga.com, which Rich also co-founded and owns. Previously, Rich held management roles at Verizon Wireless and Bloomberg, before starting his own internet service provider, First Street Corporation. He co-founded Paid for Surf, an advertising software company, and was the COO of the pay per click advertising network AdOrigin. Rich is considered an industry expert, having over 25 years of global experience with internet technology, digital advertising, ad fraud management, and elimination.
    04 Sep 2019
    Click Fraud | 2 min read

    4 Ways Click Fraud Sabotages Conversion Campaigns

    Pay-per-click (PPC) advertising is widely regarded as one of the best ...

    23 Aug 2019
    Ad Fraud TCPA Compliance | 2 min read

    How Ad Fraud Can Hurt TCPA Compliance and Credibility

    Since telemarketing began in earnest back in the early 1980s, this met...

    13 Aug 2019
    Programmatic Buying | 2 min read

    Eliminating Ad Fraud from Programmatic Buying Campaigns

    Programmatic buying campaigns can facilitate growth and scale for camp...

    06 Aug 2019
    Programmatic Buying | 2 min read

    Why Programmatic Campaigns Need the Security of Pre-Bid Solutions

    The term “programmatic advertising” refers to the process of using sof...

    26 Jul 2019
    Bots | 3 min read

    How Internet Bots Make Robocalls and Ruin Campaigns

    Predatory internet bots come in a variety of formats, and the ones tha...

    17 Jul 2019
    Bots | 5 min read

    Good Bots vs. Bad Bots

    Computers are an increasingly vital part of everyday life because they...

    26 Jun 2019
    Ad Fraud | 3 min read

    How to Identify Ad Fraud with Accuracy

    Ad fraud, the practice of generating profits by fraudulently convertin...

    19 Jun 2019
    Ad Fraud | 3 min read

    Four Ways Ad Fraud is Destroying Digital Campaigns

    Ad fraud can derail a company’s digital campaigns before they even beg...

    25 Mar 2019
    Mobile Ad Fraud | 3 min read

    Hacked at Home: Why You Should Protect Your Smart IoT Devices

    Ad fraud protection for your refrigerator? It might not be as crazy as...

    05 Mar 2019
    Mobile Ad Fraud | 3 min read

    Instagram Hacked? Here's What You Need to Know

    Your Instagram got hacked. Now what?

    28 Feb 2019
    Ad Fraud | 12 min read

    Ad Fraud 101

    Navigating ad fraud can be tricky and costly. In 2018, ad fraud cost a...